B&Q have a huge 227k following on YouTube with viewers gaining useful DIY and interiors insights watching their ongoing ‘How To’ series of videos showing how to do various jobs around their homes and gardens.
To create a style and visual merchandising strategy for this new curated shop space. I worked closely with the museum's retail team to create storytelling, impact and displays that reflected the design products on offer.
Architect John Pawson. Shop fit Vitra.
How to create your own wall panelling
This room set created was fresh and clean, with lots of natural textures and elements within the styling. I used a sage green on the wall panelling, and kept it a lighter colour above with a pine flooring.
I used some simple props like plants, stationary and notebooks. Plants and foliage with a cushion and natural rug kept things cosy and inviting – elevating the ‘desk space’ room. This video has amassed a whopping 90k views.
“ Whenever we need a stylist, Jo is always our first choice. She has a wealth of experience, full of ideas across a wide range of styles, gives clear style guides, very skilled and proactive on set and has an infectious energy to help any filming project.”
Ed Wilson – Creative Director at Mambo Media