The Design Museum – High Street Shop Launch

Art direction
visual merchandising

Client: The Design Museum

High Street shop opening and launch for brand new location of The Design Museum for their first design destination store.

Architect: John Pawson
Shop fit: Vitra
Location: High street Kensington, London

“Jo brought her expertise in store visual merchandising to create two different, authoritative, curated shops for the new Design Museum retail spaces. The team were able to interpret our visual merchandising strategy and worked collaboratively with our retail team whilst deploying their cheerful and flexible approach to dressing shops during building works.”
Rebecca Hossain – Head of Retail at The Design Museum